At the 2014 edition of the National Women’s Show, the Central Canadian Women’s Football League was among the exhibitors proudly hoping to make its presence felt. Hosted in Toronto from November 7-9, it wa a sterling opportunity for the league to raise awareness concerning its on-field product.
Part of an exciting new chapter for women’s sport in the province of Ontario, the CCWFL has already attended various events in the past six months. As a side note, the league has also seen the addition of people in its administrative function, helping to bring more leadership and ideas.
Back on June 28, Ontario premier Kathleen Wynne attended a CCWFL event, showing her support. It is the type of momentum that the league hopes will only continue to build.
Of note, its booth was located at the travel and adventure section of the show (at booth number 504), the league is within one month of opening registration with anticipated practices beginning in January 2015. In 5 months, the budding league has already 100 soft registrants, enough to fill two rosters.
All individuals were welcome to drop by the booth to learn more about the league and present any inquiries. Information shall also be provided about the All-Canadian All-Star camps.
Established as a not-for-profit organization, the inspiration for the league was the brainchild of Aaron Ellis. Of note, Ellis was proudly among the league executives representing the CCWFL at the Women’s Show. He was joined by Cheryl O’Leary, who shall make her first appearance representing the league. She has joined the league as the VP of Operations, with experience ranging from the MWFL to the Canadian National Team.